Zee5 Advertising Cost

About Zee5 Advertising Cost
Offering a variety of Indian TV shows and movies, Zee5 is a popular video streaming platform that is famous for a wide range of content in approx 12 languages. Zee5 uses engaging content to capture the attention of majorly Hindi-speaking users and improve visibility and awareness among them. With a Zee5 association, brands will be able to reach a larger user base through targeted ads.
Key Insights
Top Choice
Video
Base Rate ✅
₹ 0.124 Per Impression
RoadBlock
Base Rate ✅
₹ 19,18,400 Per Day
Masthead Banner
Base Rate ✅
₹ 6,39,100 Per Day
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Media Demographics & Analytics
Advertisers
Third Party Trackers
Top and New Shows
Lakshmi Nivasan
Ninaithen Vandhai
Navri Mile Hitleria
Punha Kartavya Ahe
Valsalyam
Jogomaya
Main Hoon Sath Tere
Heer Tey Tedhi Kheer
Shivika
User Reach & Demographics
Users in %
Gender Distribution
Male
Female
52
48
Users
Age Distribution
in %
18-24
44
25-34
37
35+
19
Users
City Wise Distribution
in%
Bangalore
9
Delhi
6
Hyderabad
6
Chennai
4
Mumbai
4
Ahmedabad
2
Kochi
2
Kolkata
2
Users
State Wise Distribution
in %
Maharashtra
14
Karnataka
13
Telangana
12
Tamil Nadu
8
West Bengal
7
Gujarat
4
Kerala
4
Users
Other Area Covered
States in%
Cities in%
Andhra Pradesh
12
Uttar Pradesh
10
Bihar
4
Madhya Pradesh
3
Rajasthan
3
Haryana
3
Odisha
2
Punjab
2
Users
Income Level Distribution
In %
High
15
Mid
30
Low
55
Users
Language Distribution
in %
Hindi
55
Telugu
11
Marathi
9
Kannada
8
Tamil
7
Bengali
5
Malayalam
4
Others
1
Users
Device Cost
in %
0-10K
39
10-25K
40
25K+
21
Users
Device Distribution
In %
App+Web
81
CTV
12
Kaios
7
Users
Content Genre - Male
In %
News
11
Non-Fiction
9
News
5
Users
Content Genre - Female
In %
Fiction
28
Comedy
7
Lifestyle & Kids
4
Users
Online Behaviour
in %
Shoppers
77
News Junkies
76
Learning & Education
73
E- Wallets
69
Food/Grocery/Fresh Produce
40
Users
Online Behaviour - Male
in %
Consumer Durables
86
Gaming Enthusiasts
71
Avid Investors (Finance)
67
Sports & Fitness Lovers
49
Auto Enthusiasts
37
Users
Online Behaviour - Female
in %
Fashion & Beauty Lovers
59
Food & Beverages
53
Health & Wellness
43
Home Furnishing
38
Family & Celebrating Life
31
Users
Other Profiling
In %
Online Groceries
51
News
46
Finance/ Investing
42
Gaming
41
Music Apps
36
Fitness Apps
34
Food Delivery Apps
27
Travel Enthusiasts
26
Fashion Apps
25
Job Apps
24
Users
Connectivity
in %
4G Network
56
Wi-Fi Network
42
2G/3G Network
2
Users
Time Spent - CTV
in Hours
Per Month
15
Zee5 Advertising Cost
Advertising Option | TMA Offer | Place Ads |
|---|---|---|
Banner | ₹ 0.116 Per Impressions | Book Ads Now |
Video | ₹ 0.113 Per Impression | Book Ads Now |
RoadBlock | ₹ 17,44,000 Per Day | Book Ads Now |
Masthead Banner | ₹ 5,81,000 Per Day | Book Ads Now |
Zee5 App is an on-demand video streaming app that Zee Entertainment Enterprise runs. Being an OTT platform watched by a large crowd, Zee5 App boosts visibility and improves brand awareness. Zee5 Ads engage potential customers driving sales and targeting people who are watching the programs on the app. Zee Ads displays ads along with their content to deliver a high impact.
Zee5 features content in over 12 languages and some popular shows include Kumkum Bhagya, Kundali Bhagya, Meet, and more. Zee5 Advertising is a great way to reach your target audience and grow your customer base. Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more.
Through Zee5 Advertising, companies can grow their customer base and up their advertising game. Looking to advertise on Zee5? Get the Best Rates to Advertise on Zee5 App
ZEE5 advertising cost in India depends on the ad format, campaign duration, audience targeting, placement, and inventory availability. Brands can advertise on ZEE5 using video ads, banner ads, masthead banners, roadblock campaigns and other digital formats.
ZEE5 advertising rates can be charged on an impression-based or fixed-duration basis depending on the selected format. For advertisers looking for current ZEE5 ad rates, The Media Ant provides available media options, pricing and campaign planning support in one place.
Zee5 Ads Options
There are two types of Zee5 ads options available to advertise on the Zee5 app:
Display Ads
Display ads are a type of visual advertisement that uses images, video, animations, and music. Display ads are banner ads that come in a variety of sizes. The most often used sizes are 300*250 and 728*90.
Display advertising is an excellent technique for building brand recognition through generic messages. It is also an excellent method for firms wishing to reconnect with previous website visitors via retargeting.
Video Ads
Video ads with their visual and audio features are an excellent medium to educate and enlighten the audience about your company. It also provides businesses with the potential to tell a story in a short length of time. People are claimed to recall 95% of a message when watching a video and 10% when reading text.
ZEE5 Advertisement campaigns are displayed on both the website and app of the popular video streaming platform, Zee5. Some available Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more.
Being run by Zee Entertainment Enterprises, Zee5 offers targeted advertising to reach the right audience. Companies looking to increase their brand awareness and improve their consumer reach through Zee5 Advertisement.
Zee5 Advertising Formats and Ad Rates
1. ZEE5 Banner Advertising
ZEE5 banner ads are visual display advertisements shown across the platform. They can be used to increase brand visibility and reach audiences while they browse content.
2. ZEE5 Video Advertising
ZEE5 video advertising includes pre-roll and mid-roll placements. Video ads allow brands to communicate their message through sight, sound and motion and are suitable for awareness and consideration campaigns.
ZEE5's own advertising documentation recognizes formats and terminology such as pre-roll, mid-roll, post-roll, native and display advertising, along with CPM and CPD pricing models.
3. ZEE5 Masthead Advertising
ZEE5 masthead advertising provides prominent visibility on the platform's homepage. It is designed for brands looking for high-impact exposure over a defined period.
4. ZEE5 Roadblock Advertising
Roadblock advertising provides high-impact visibility by occupying available advertising placements across the platform for a defined period. It is suitable for product launches, major campaigns and brands looking for maximum visibility.
How Much Does It Cost to Advertise on ZEE5?
There is no single fixed ZEE5 advertising cost because different ad formats use different pricing models. The Media Ant currently lists discounted ZEE5 rates starting at ₹0.113 per impression for video advertising and ₹0.116 per impression for banner advertising. Premium fixed-day formats are priced significantly higher, with roadblock advertising listed at ₹17.44 lakh per day and masthead banner advertising at ₹5.81 lakh per day.The final campaign cost can vary depending on the format selected, campaign duration, audience targeting, inventory availability and campaign requirements.Factors That Affect ZEE5 Advertising Cost
Several factors can influence the final ZEE5 advertising cost, including:
Ad Format
Video, banner, masthead and roadblock campaigns have different pricing structures.
Campaign Duration
Longer campaigns can require a larger overall media investment, while some premium formats are sold on a fixed-day basis.
Audience Targeting
Targeting by geography, audience characteristics, content or device can affect campaign pricing.
Ad Placement
Premium placements generally command higher rates because they provide greater visibility.
Inventory Availability
Rates can vary depending on available inventory and campaign demand.
Campaign Scale
Large campaigns requiring significant reach and frequency may require higher media budgets.
Zee5 App Advertisement Rates
We aim to provide you with the best rates for digital advertising on Zee5. You can check out discounted Zee5 app Advertisement Rates on the official website of The Media Ant. With various options for advertisements, including video ads, banner ads, and masthead banner ads, there are many ways you can take advantage of this service.
Cost to Advertise on Zee5
The cost to advertise on Zee5 may vary depending on the media ad option the advertiser chooses. Each Zee5 Ads option will include various options like banner ads, video ads, masthead banner ads, CTV ads, and more. If you are looking for the best agency to advertise on Zee5, The Media Ant is the right choice.
Do you want to know more about Zee5 app Advertisement Rates? Check out The Media Ant for their latest rates!
Zee5 Advertising Agency
With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your digital advertising needs. The Media Ant is one of India’s leading digital advertising agencies that help you with Zee5 Ads.
Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. We help you plan, buy, execute and monitor all your digital advertising campaigns across the country.
Our best rates for advertising on the digital platform are available online on our website. The Media Ant also measures campaign engagement and provides you with the best rates possible in digital advertising. Get the best rates to place your ad on any digital platform on The Media Ant.
You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools.
FAQs on Zee5 Advertising
1. How much does ZEE5 advertising cost?
ZEE5 advertising cost depends on the ad format, placement and campaign requirements. Current discounted rates listed by The Media Ant include ₹0.116 per impression for banner advertising and ₹0.113 per impression for video advertising. Roadblock and masthead formats are priced on a fixed-day basis.
2. What are ZEE5 advertising rates in India?
ZEE5 advertising rates vary by format. Banner and video advertising can be priced per impression, while premium formats such as masthead and roadblock advertising can use fixed-day pricing. The latest available rate should be confirmed before booking.
3. What is the minimum budget to advertise on ZEE5?
There is no single minimum budget applicable to every ZEE5 advertising campaign. The required investment depends on the selected format, inventory, duration and campaign requirements.
4. What types of ads can I run on ZEE5?
Brands can use banner ads, video ads, pre-roll and mid-roll video placements, masthead banners and roadblock advertising, depending on available inventory.
5. How do I advertise on ZEE5?
You can select a suitable ZEE5 advertising format, define your campaign requirements and confirm pricing and inventory. The Media Ant can help with media planning, booking and campaign execution.
6. Is ZEE5 advertising expensive?
ZEE5 advertising costs vary considerably by format. Impression-based video and banner campaigns can be planned differently from premium fixed-day formats such as masthead and roadblock advertising. The right option depends on your campaign objective and budget.
7. Can I advertise on ZEE5 across India?
ZEE5 advertising can be planned for relevant audiences based on the available targeting and inventory options. Campaign requirements should be discussed with the media planning team before booking.
8. Which ZEE5 ad format is best for brand awareness?
Video advertising is suitable for brands that want to communicate a visual story, while masthead and roadblock formats can be considered when maximum visibility is the primary objective.


















