Advertising in Radio Mirchi - Chennai

Advertising in Radio Mirchi - Chennai

2

City Rank

945K

Weekly Listenership

About Advertising in Radio Mirchi - Chennai

India’s leading nationwide private FM station from the house of Times Group, Radio Mirchi is ruling over Chennai, with its content on news, gossip, interviews, and songs from the film industry. It caters to stories of the city, evolving the mindset of the native Tamilians. When brands run their endorsement with the king of radio stations it creates a brand identity.

Key Insights

Frequency

98.3 FM

Language

Tamil

Prime Time

07:00 -12:00, 17:00-23:00

Top Choice

Popular
Sample Ad

Jingle

Jingle is a short audio message, used to define and promote a product or a brand. It usually varies between 10-30 seconds. It can be played during the following time bands: Prime Time - Ads are split between 7 am - 12 pm & 5 pm - 11 pm, Mixed Time - Ads are split between 7 am - 11 pm.
Base Rate

₹ 46 Per Second

Other Ad Options

RJ Mention
RJ Mentions

On Request
Contest
Contest

On Request
Sponsorship Tag
Sponsorship Tags

On Request
Roadblock

On Request
Studio Shift

On Request
Time Check
Time Check

On Request
Content Creation
Content Creation

On Request
Outdoor Broadcasting

On Request
IPL Associate Sponsor for SU

On Request
IPL Presenting Sponsor for SU

On Request
IPL Powered By Sponsor

On Request
IPL Presenting Sponsor

On Request
Sponsorship Tag
Morning Show

On Request

Top RJs

Suchi
Suchi

Hello Chennai

07AM to 12 PM

Ash
Ash

12 to 2

12 PM to 2 PM

Senthil
Senthil

Semma Evening

Thursday 5 PM to 9 PM II Friday 5 PM to 7 PM

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

Media Demographics & Analytics

Top Advertisers

1

VRP Motors

2

Deskera

3

VRP Motors

4

Samsung Smart Plaza

5

Lalithaa Jewellery

6

Pristyn Care

User Reach & Demographics

Listenership Profile %

Gender Distribution

Male

Female

52

48

Listenership Profile

Age Distribution

In %


16-19

8

20-29

34

30-39

23

40-49

16

50+

12

Others

7

Listenership Profile

NCCS Data

in %


A1

25

A2

16

A3

23

B1

11

B2

10

Others

15

Listenership Profile

Mother Tongue

In %


Tamil

80

Telugu

9

Others

11

Listenership Profile

City Wise Distribution

In %


Chennai

100


Radio Mirchi, Chennai Advertising Cost

Advertising Option

TMA Offer

Jingle

₹ 42 Per Second

Radio Mirchi, Chennai Advertising

India’s leading nationwide private FM station from the house of Times Group, Radio Mirchi is ruling over Chennai, with its content on news, gossip, interviews, and songs from the film industry. It caters to stories of the city, evolving the mindset of the native Tamilians. When brands run their endorsement with the king of radio stations it creates a brand identity.

Radio Ads have the unique power of captivating a large audience while stuck in traffic or commuting. Radio Mirchi, Chennai Ads are a high-impact marketing strategy and have the ability to connect with listeners on a personal level, and reach an engaged audience promoting credibility and recall. Brands looking to make a lasting impression can use Radio Ads to make their message be heard and build awareness.

Radio Mirchi, Chennai is a Tamil language radio station that is a high-impact marketing strategy for brand promotion in a limited time. Radio Mirchi, Chennai Advertising targets listeners who usually tune in to the radio while stuck in traffic or commuting. In Radio Ads, advertisers buy airtime to play a brief audio containing the brand message.

Radio Advertising allows customised brand messages to be played to improve brand recall to potential customers. Through repeated advertising, Advertising in Radio Mirchi, Chennai will generate consumer attraction and influences a city-wide audience effectively. Place your Radio Mirchi, Chennai Ads Now!

Radio Mirchi, Chennai Advertisement

With 945000 weekly listenership, Radio Mirchi, Chennai Advertising helps target a wide audience. Radio Advertisement is promoting brand products or services during radio shows or commercials. Radio Mirchi, Chennai Advertising is a great marketing strategy for businesses looking to improve their brand awareness and sales 

Radio Mirchi, Chennai Advertisement also has an emotional effect because listeners can be influenced by messages even when they're not paying attention. Advertisers can place their ads on different time bands like Prime Time and Mixed Time which will help them to reach out to specific target audiences. 

Radio Mirchi, Chennai Ads

Radio Mirchi, Chennai Ads would be the finest option for advertisers to place their ads to a larger base with their engaging content. With more and more people listening to the radio on a daily basis, it is important for businesses to consider radio ads as an effective marketing tool. Advertisers can buy radio ad spots for during airtime on Radio Mirchi, Chennai which are cost-effective and can be placed immediately.

Businesses like yours pay for every second of airtime, and the station broadcasts your radio commercials to its audience. Most radio ads listeners can be reached while they're in their cars, at work or even out running errands.

On Radio Mirchi, Chennai Ads, advertisers can display their ads before, after, and during the shows for 10 to 30 seconds. On Radio Mirchi, Chennai Ads, advertisers can customize their ads based on their requirements or engage and reach consumers on the go. 

Radio Mirchi, Chennai Advertising Cost

Want to Get Radio Advertising Cost? Radio Mirchi, Chennai Advertisement Cost may vary depending on the time slot chosen by the brands. Our pricing models for Radio Mirchi, Chennai Advertising Cost are according to the media options selected by the advertisers.

Ads cost in Radio will help brands to target a wide range of audience from within the city. Advertisers can choose to play their Radio Mirchi, Chennai Advertisement during Prime Time and Mixed Time. Radio Mirchi, ChennaiAdvertisement 

Radio Mirchi, Chennai Advertising Rates

Radio Mirchi, Chennai Advertising Rates will depend on the media option the client chooses, the total seconds of the ad’s airtime, and the frequency of ads per day. Each radio advertising option will include various options for Radio Mirchi, Chennai Advertising like pre-roll and mid-roll ads and promotional videos. 

Radio Mirchi, Chennai Advertising Rates will depend on the media options that the advertisers have selected based on their requirements. 

Check Radio Mirchi, Chennai Advertising Rates offered by The Media Ant

Radio Mirchi, Chennai Advertisement Rates

Radio Mirchi, Chennai Advertisement Rates will vary based on the kind of adverts and the timing of the jingle. Radio Mirchi, Chennai Advertisement Rates are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.

Our “Top Choice” section on “Advertising on Radio Mirchi, Chennai” will include all the Radio Advertising media ad options the companies can choose from according to their requirements. Just like other mainstream ads, in radio advertising, advertisers will be provided with a broadcast certificate after the jingle is played

You can check out discounted Radio Advertisement Rates on the official website of The Media Ant. Companies can pick the ad options most relevant to their needs.

Radio Advertisement Agency

Looking to Place Your Ads in Radio? The Media Ant is one of India’s leading radio advertising agencies that helps you with advertising and brand recognition needs. 

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your outdoor advertising needs. 

We help you plan, buy, execute and monitor all your radio advertising campaigns across the country. Our in-house team ensures to provide you with the best Radio Adverts plans at the best possible rates available and flawless execution of the advertising in skywalk.

Our best rates for advertising on radio platforms are available online on our website. As part of the execution process in radio advertising, The Media Ant will provide advertisers with broadcast certificates.

You can contact us by Phone or Email, which are mentioned on the contact page for all your ads in radio. The Media Ant contact details are available in the Contact Us section of our website.

Radio Mirchi, Chennai Advertisement FAQs

Here are some frequently asked questions on Radio Advertising:

Why Should I Do Radio Advertising?

Radio Advertising is an effective way to advertise brand products or services to a city-wide audience. Ads on Radio will help brands in multiple ways, however, here are a few reasons why Radio Advertising is the best option for you. 

  • Being one of the most popular stations in the city. Advertising on Radio would help brands reach the maximum number of people in the city. 
  • Ads on Radio can help brands go beyond normal advertising tactics by running brand integration campaigns, enabling a 360-degree approach to target a wide range of audiences who are listening in while travelling in the city or from one city to the other.
  • Radio jockeys who are also some of the most trusted influencers are a good influence and people tend to find them most credible. Radio Advertising would help brands leverage this to build trust among their target audience. 
  • Ads on Radio are the choice of entertainment for daily commuters while they travel to their work. By Advertising on the Radio during the morning and evening in their prime time, advertisers can target working professionals, students, and more depending on their required target audience.

How Does Radio Advertising Work?

Brands can visit The Media Ant’s website and check out the various media options available for radio advertising. Brands can then choose the ad option and customize their requirements based on their needs. After the customizations, brands will be able to click on the express quote and get the best rates for radio advertisement

You can also contact us to find the best possible way to place your radio advertising

How Much Should I Spend On Advertising?

To place your radio advertising you can spend as much money, however, the price varies depending on the media type and the number of days they want to place their advertisement. 

You can check out discounted Radio Advertisement Rates on the official website of The Media Ant. Companies can pick the ad options most relevant to their needs.

How Is Radio Used In Advertising?

Through Radio Advertising, advertisers can buy their ads on various radio stations to promote their products or brand based on their preferences at large base. Advertisers can place their ads on the radio during popular shows and podcasts which will help them to make a great impact on the audience. 

How Soon Can My Radio Advertising Campaign Be On Air?

Ads on radios can be live as soon as the time slot and the jingle that is to be played are fixed. Radio Advertising is fixed at night for every day, and advertisers are required to provide their jingle by 4 pm so their ads on the radio can be played the next day. 

Radio Advertising campaign duration will be varied based on the time slot chosen by the client. Mostly the radio ads range between 30 to 60 seconds. 

Radio Mirchi - 98.3 FM advertising in Chennai is a fantastic medium for local advertisers as it allows them to reach out to the local community in a highly targeted and cost effective way. However these aren't the only reasons why they should be using Radio Mirchi adverts in Chennai. Book Radio Mirchi ads online today.Brand building requires broad reach and involvement: Offering scale with lower entry cost and greater regional flexibility is a huge selling point for Radio Mirchi in Chennai, and one that isn’t really exploited by many brand advertisers currently.By Tapping into the unique character of a community and utilizing Radio's ability to engage and mobilize an audience. You can successfully drive awareness to support your brand in Chennai.

Why Advertise In Radio Mirchi, Chennai

  • Utilize Radio Mirchi advertising to build business and change the way people feel about your business.
  • Radio Mirchi in Chennai enables you to generate a response from specific audience and helps bring your core message to life.
  • Placing creative ads in Radio Mirchi gives your brand a comprehensive and efficient coverage across Chennai to deliver high level of cost-effective response.
  • Radio Mirchi is immediate and flexible; campaigns can be booked and on air within 24 hours, a copy can be changed to respond to changing trading environments very promptly.
  • Retarget with Radio Mirchi in Chennai. Deliver your Radio commercials with 100% accuracy to people who've recently shopped and searched online for what you've got to offer.
  • Radio Mirchi in Chennai has helped national brands and direct marketers boost sales and drive web traffic through powerful brand-building and direct response Radio advertising campaigns. Radio Mirchi in Chennai has created and placed Radio promotions to help clients integrate their brand message.

Cost Of Radio Mirchi Advertising In Chennai

We can guide you in buying Radio airtime and the costs associated with it. Find the Rates in Media Options and Pricing tab.

Additional costs such as gaining copy clearance or ad distribution are also something to consider, but by choosing to work with us and accessing our full range of services, we keep total costs down and provide you with very competitive rates. This means you will have more to spend where it matters - your campaign.

How The Media Ant Can Help You

In our very first conversation together, we'll ask direct questions to help us determine whether Radio advertising is a good fit for you. If it is, our advertising agency will devote its full resources to place your Radio commercial on the Radio stations most likely to get the results you need to call your Radio advertising campaign a success.Then, we'll scale your Radio advertising campaign as big – and as fast – as your appetite for growth allows. We ensure that your budget is well spent. We guarantee you the best rates for Radio advertising.